Berlin cosmetics distributor Purish replaced paper-and-Excel warehouse operations with Odoo Inventory, Purchase and Accounting — doubling purchase-to-invoice efficiency and shipping near same-day even during peak sale volumes.
The challenge: paper can’t scale
Purish distributes 7 international cosmetics brands into German drugstore chains, runs its own webshop, and sells on marketplaces like Amazon and Douglas — all coordinated on paper and Excel in the warehouse. Peak season meant chaos: slow fulfillment, weeks of training for temp staff, and no real-time picture of stock anywhere.
For a distributor, the warehouse is the business. When it runs on paper, every growth spurt becomes a stress test you fail in public.
The solution: Odoo across the warehouse
With Odoo partner bobco GmbH, Purish implemented Odoo Inventory, Purchase and Accounting, digitizing the warehouse end to end — from purchase order to invoice, with real stock visibility across every sales channel: drugstore chains, webshop, and marketplaces alike.
The results: speed as a feature
Purchase-to-invoice processes run 100% more efficiently. Orders ship near same-day even during peak Summer Sale volumes. And seasonal temp staff — once a weeks-long training burden — are productive in hours.
That last number is the sleeper: when onboarding takes hours instead of weeks, peak season stops being a staffing crisis and starts being a revenue opportunity.
The SMB takeaway
Distributors live and die on fulfillment speed. Purish proves you don’t need an enterprise WMS to get enterprise-grade throughput — you need one system where inventory, purchasing and accounting actually talk to each other.
Running distribution on spreadsheets? Book a free 30-minute consult — straight answers, zero sales theater.
Frequently asked questions
What did Purish use before Odoo?
Purish ran its warehouse operations on paper and Excel while distributing 7 international cosmetics brands across German drugstore chains, its own webshop, and marketplaces like Amazon and Douglas.
What Odoo apps did Purish implement?
Purish implemented Odoo Inventory, Purchase, and Accounting with Odoo partner bobco GmbH, digitizing the warehouse from purchase order to invoice.
What results did Purish achieve with Odoo?
Purchase-to-invoice efficiency doubled (100% gain), orders ship near same-day even during peak sale volumes, and temporary warehouse staff are now onboarded in hours instead of weeks.
Source story: Odoo customer story: Purish GmbH — originally published by Odoo. This page is an original summary and analysis by Dead Brands, LLC.